My OXO Demos Are In!

There was a box that arrived for me the other day, and in it I found an OXO Anniversary Edition Upflit Tea Kettle (which is gorgeous, it’s displayed on my bookshelf instead of being used on my stove)…and in the same box was a DVD of all of the final demo videos that were filmed by the OXO video contest winners as part of the grand prize. The videos will be showcased on their new site (not live yet), but they were nice enough to send the videos over for a sneak peek!

First of all, I have to say that Jon and Yvette did an amazing job in their videos! I did okaaay – being in front of the camera isn’t my forte – but I had fun doing it, which is what really matters. It was a great experience I wouldn’t trade for the world.

Behind the scenes »
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Filming for OXO

OXO does things a little differently than other companies. Their products aren’t made to sit on a shelf and look pretty – their products get everyday tasks done in the easiest and best way possible. And above all, they’re meant for any kind of user, regardless of how much experience they have in the kitchen. So, it made sense for them to have everyday people be the face of OXO, rather than paid actors.

And here I am, your average Joe, given the opportunity to film OXO demo videos. I don’t know a thing about acting, and I’ve never actually been in front of the camera (except for my own silly videos), but if anything, I love being in the kitchen, and I own more OXO tools than anyone else.

I’m guessing that paid actors would have to fake enthusiasm about the product, but the enthusiasm you see in my videos are 100% real! I was happy to be there, excited to have such a great opportunity to do something I normally wouldn’t do, and the products I talked about are brilliant to begin with. (They sent me the Smooth Edge Can Opener before flying out and it’s friggin’ fantastic. Get one.)

OXO Filming

The scripts all start with “Hi, my name is Paula, and I will be showing you how to use the [insert product name].” I demonstrated the Smooth Edge Can Opener, Top Containers, and V-Blade Mandoline Slicer. Thanks to Mike for taking videos of me while I was being filmed.

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OXO Headquarters & Dinner at Morimoto

If I could do today all over again, I would. Today was a whirlwind of activity, and it was all so much fun. OXO went over the top with everything again, treating us to breakfast, lunch, and the most amazing dinner at Morimoto. On top of that, they gave us a tour of their building and a tutorial on one of the products I’ll be doing a demo on. We didn’t have a chance to go on a tour of Food Network Studios, since they weren’t filming that day (All the sets are temporary! Can you believe that?), so a few of us went out on our own adventure in NY.

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Arriving in NYC

Guess what?! I’m in New York right now. It was a hectic morning getting out the door, and a long 5 hour flight, but we made it! We arrived in NYC at 5pm, so we had just enough time to check out our hotel and get some dinner. We also received MORE STUFF from OXO. I know. Crazy. They’re spoiling us rotten.

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Gearing Up for the Big Apple

Can you believe I’m going to New York 7 HOURS?! It seems like just yesterday when we were both sitting on the couch, contemplating whether or not we should enter the OXO Video Contest.

Well, we did, and we won – big time. Not only did they send us a bunch of free OXO stuff, they’re flying us out to New York there on Virgin America (which I have yet to try), putting us up at the beautiful Ace Hotel in Manhattan, possibly taking us on a Food Network Studios tour, and taking us all out to eat at Morimoto Restaurant. Yes, that Morimoto! Only one of the greatest Iron Chefs of all time (!)

Believe it or not, after my prize of $1000 in OXO products, they sent me even more stuff. This time they sent the products I’ll be doing video demos for, so I can have a chance to get acquainted with them. They also sent me the scripts ahead of time, which was really, really great.

I probably should have practiced more, but with the bake sale and all the other oddball things I do outside of work, I didn’t have that much time to go over it. Well, it’s a five hour plane ride from here to NY, so that’s all I’ll probably do on the plane!

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I won the contest!

Now it’s official! I won the grand prize! I was online late last night, and I saw that the contest website changed so that no more votes could be counted, and I was in the top three! I was super excited, and honestly, kind of glad that the whole voting process was over. 7 days of voting is a long time to be spamming your friends, and being your own cheerleader.

The email from this morning:

Thank you, thank you, thank you for your OXOniac submission. By now you may have figured out that you’ve made the Top 3. We are so thrilled to have you represent our brand.

Initially we were going to have each winner fly in on separate weekends to shoot the videos, but as you guys have been reaching out to and rooting for one another, we’re going to do all we can to have you all come in the same weekend. For the $1,000 in OXO Goodies that you’ve also won, you can reach out to our head of Customer Service to place your order for anything you like.

It’s true! We all found each other on facebook/twitter/our blogs and we assumed that we would eventually meet each other, it never even crossed my mind that we could be there at different times. I really hope they can get us there at one time, half the fun is meeting my new online buddies.

And holy crap, $1000 of OXO stuff is a lot of…stuff. Good thing is, they make more than just potato peelers and jar openers, so there’s plenty of different products to choose from. I thought I would be receiving “A basket of OXO products (Approximate Retail Value is $1,000) to be selected by Sponsor”, but I’m glad that I get to choose my prizes, because the World’s Biggest Oxoniac already has a bunch of OXO products, right?

I WON!


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Last Day of Voting

Like that photo? Haha. It still cracks me up. Well, that’s how I felt when I made the OXO videoI was in it to win…and I still feel the same way! It’s so close to the end right now, today is the last day of voting, and I need your help.

I was able to get a thousand votes the last time I sent a message to everyone to vote for me, and now I’m doing it again. We can do it! Vote for me and send me to New York!

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I’m a finalist!

Please, please, help me win! I am so close. I’ve been chosen as one of the top 5 finalists for OXO’s “The Biggest Oxoniac” Video Contest. There will be 3 grand prize winners who will get to go to New York to film how-to demos, and win $1,000 in OXO products.

It has been a crazy, crazy fun week. I made a video, posted it online, and emailed and linked it to everyone I know. After posting it on Facebook and Twitter, I started to get 100 views per minute during that hour. Most people have 200-300 views on their video, I have 3,500, with a 5 star rating! All my friends, family, and co-workers are as gung-ho about this as I am. Thanks everyone, it means a lot.

Here’s what OXO wrote to me:

I just read your blog post about only hearing about the contest 3 days ago. I’m SO glad you entered. Your video had us all rolling around in laughter, but more importantly your demo of the Jar Opener was fantastic! Congratulations on being selected as one of our 5 Finalists!

Help me win!


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You can vote once a day until Wed, December 15th at www.oxocontest.com. I don’t think you need to login to Facebook to vote, even though it says “Facebook Connect” at the top. (By the way, it looks like their voting mechanism is IP sensitive.) So vote for me, and two others that you think are awesome. (P.S. Big Jon seems like a cool guy, and his video is good.)

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I Am The World’s Biggest OXOniac

Gotta do this. We gotta do this. No excuses, WE NEED TO WIN!” Then we got up, scribbled down some notes, quickly set up the lights and camera, and started making the video for Oxo’s “The Search for the Biggest Oxoniac Contest“. I have never won anything before in my life, so I’m really hoping to win this one.

Oxo is a company that makes mostly kitchen products. Can openers, oven mitts, tea kettles, that sort of thing. You’ve probably seen an OXO product before – they’re the ones with the big cushy rubber handles, and are higher-end than most kitchen utensils on the market. Now they’re looking for the biggest “Oxoniac” – the biggest Oxo product fan – to host their how-to demos.

The Oxo Contest:
OXO is developing a series of “How-To” videos to play on the web and we’re looking for our biggest fans to star in them. If you think you’ve got what it takes, create a 30 – 90 second audition video to show off your demo skills. We’re looking for fans that are comfortable in the kitchen, cool in front of the camera and can clearly demonstrate their favorite product. 2 Grand Prize Winners will receive a starring role in OXO’s How-To Videos, a trip to New York City and $1,000 worth of OXO products! Contest Website »

And if you don’t win grand prize, you can be one of “Two First Prize Winners will receive a basket of OXO products (Approximate Retail Value of each is $500) to be selected by Sponsor.” YEAH! I’ll take that too.

We found out about the contest three days before the contest ends, which I think worked in our benefit – it got us moving rather than sitting around contemplating whether or not we should do it. Well, we did it, and it turned out GREAT. We’re pretty proud of it. Check it out…

The Submitted Video


CLICK HERE TO GIVE ME 5 STARS! I deserve to win!

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